FRUITMARKET (2006)

Redesign of a programme booklet for Edinburgh-based gallery. Traditional saddle-stitched form was replaced with a booklet folded down from doublesided SRA2. The image section works as a poster showcasing upcoming events. Colours were limited to tri-tone by the brief (black being the basic colour, two additional colours changing every season). The grid structure reflects the original context of the venue: Fruitmarket as an assortment of market stalls, a variety of shapes and sizes on a prevalent structure which grows and transforms as a living organism.